Author: Rebecca Jones
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12 Tips for Magento Black Friday Preparation
Black Friday, set for November 29th this year, has evolved into more than just a single day of discounts – it’s a season that kicks off earlier every year. As the e-commerce landscape becomes more competitive, savvy Magento merchants need to prepare well in advance to seize the opportunity not only for Black Friday and…
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The subscription revolution – how e-commerce is evolving for Magento merchants
The way we shop online is changing. While growth remains important, subscription services are surging in popularity, offering both businesses and consumers new ways to connect. For Magento merchants, embracing the subscription revolution presents a unique opportunity to increase customer acquisition, lifetime value and recurring revenue. In this blog, we’ll explore the key trends shaping…
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Where to take your business next with Adobe Commerce Cloud
As a Magento merchant who has successfully transitioned to Adobe Commerce Cloud, you might be feeling a sense of accomplishment mixed with uncertainty. You’re seeing positive results, but questions inevitably arise: how can you monitor progress effectively? Where can you turn for expert guidance? Should you dive into Google Analytics, explore third-party marketplace integrations, or…
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Navigating from Magento Open Source to Adobe Commerce
The allure of dipping your toes into the online selling world with Magento Open Source is undeniable. It’s cost-effective, flexible, and a perfect springboard for budding entrepreneurs. But as your vision expands and growth beckons, the question arises: is it time to step onto the grand stage of Adobe Commerce? This transition can feel daunting,…
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Adobe Commerce upgrades – streamlined and flexible with composable architecture
Have you ever struggled with cumbersome Adobe Commerce upgrades? You’re not alone. But what if updates could be simpler, faster, and more economical? This post, based on insights from Adobe Principal Solutions and Enterprise Architect, Stephen Garner, reveals how composable architecture unlocks a smoother upgrade experience for Adobe Commerce merchants. Challenges with Adobe Commerce upgrades …
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Adobe Commerce – the platform built for e-commerce growth
Adobe Commerce empowers businesses to craft exceptional customer experiences and propel e-commerce growth. Let’s look at the platform’s strengths and how you can use it to grow your e-commerce business. What makes Adobe Commerce stand out? Adobe Commerce equips you with a robust foundation to build B2B or B2C online stores. Its comprehensive feature set…
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From bricks to clicks – How objectsource helped Jo Alexander cultivate long-term success online
Background Jo Alexander, a luxury home and garden furniture and accessories retailer, transitioned from a brick-and-mortar business to a fully online model in 2018. Founded in 1999 by Jo Alexander, the company initially focused on selling imported furniture from Bali at local events. As the business grew organically, they saw the potential of the online…
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How to master B2B e-commerce
The B2B e-commerce landscape is booming. Fuelled by the evolving needs of business buyers, sales between businesses are surging. Gartner predicts 80% of B2B sales transactions will occur digitally by 2025, while McKinsey & Company reports nearly two-thirds (65%) of B2B companies now offer e-commerce capabilities. B2B e-commerce allows businesses to buy and sell goods…
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Growing e-commerce businesses with the Structured Growth Programme
Do you ever wish it was easier to unlock the potential of your Adobe Commerce/Magento store? It’s a powerful platform but managing it can be complex and time-consuming. You might even feel held back from achieving your e-commerce goals. That’s where our Structured Growth Programme comes in. It’s more than just an agency service –…
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Key differences between Adobe Commerce and Magento Open Source – part two
When we wrote about the key differences between Adobe Commerce and Magento Open Source, it seems we only scratched the surface. Adobe Commerce Enterprise Solutions Architect, Stephen Garner very kindly gave us some of his time to take us through the finer details around Adobe Commerce’s latest features, strategic shifts, and the evolving ecosystem. Firstly,…