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What Are AI Bots Costing You?

Imported from https://objectsource.co.uk/bot-roi/

Commerce Scale by objectsource
What are AI bots costing you?
Estimate the monthly revenue impact of unmanaged bot traffic on your Adobe Commerce or Magento store.
Your site
£3,000,000
6 per month
1.5 hours
40%
1 per month
45 mins
Estimated impact
Lost to slowdowns
£0
Lost to outages
£0
Estimated monthly loss
£0
£0 at risk annually
Adjust the sliders to see your own numbers.

What AI Bot Management actually does

On 3 June 2026, bots overtook humans as the majority of web traffic for the first time in internet history, now making up 57.5% of all web requests, and growing roughly 8x faster than human traffic. For Adobe Commerce and Magento merchants, that’s not an abstract statistic. It’s happening on your site right now, in the form of scrapers hammering your category pages, credential-stuffing attempts on your login forms, and price-scraping bots hitting every filter combination your catalogue can produce.

Commerce Scale AI Bot Management is our continuously managed configuration and monitoring service, built on the bot protection already available through Cloudflare and Fastly. We don’t replace your infrastructure, we make it work properly for your specific Adobe Commerce or Magento setup, and keep it working as bot tactics evolve month to month.

Crucially, we identify bots by behaviour, not just by the user agent they claim to be. That means we can rate-limit or block the rogue traffic hammering your site while keeping the legitimate AI crawlers, ChatGPT, Perplexity, Claude, and Google among them, fully accessible. Increasingly, that access is how your products get discovered and recommended by AI shopping assistants, so blocking everything indiscriminately isn’t the answer either.

57.5%
of web traffic is now bots, not humans (Cloudflare Radar, June 2026)
1M+
rogue bot requests blocked per day on a live merchant deployment we manage
8x
the growth rate of AI-driven traffic compared with human traffic

What’s included

A hybrid Cloudflare and Fastly configuration, tuned specifically for Adobe Commerce and Magento Open Source, with ongoing monthly management rather than a one-time setup. £650 + VAT per month, monthly rolling, no minimum term, no setup fee. Your existing Cloudflare or Fastly platform costs stay completely separate, our fee is purely the expert configuration and management layer on top.

Get in touch

What’s next for your commerce business?

Tell us where you are and where you want to get to. We’ll start there.